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Essential Cookies

Necessary cookies enable core functionality of the website. Without these cookies the website can not function properly. They help to make a website usable by enabling basic functionality.

List of cookies the Essential group collects
Cookie NameCookie Description
PHPSESSIDTo store the logged in user's username and a 128bit encrypted key.This information is required to allow a user to stay logged in to a web sitewithout needing to submit their username and password for each page visited. Without this cookie, a user is unabled to proceed to areas of the web site that require authenticated access.
private_content_versionAppends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
persistent_shopping_cartStores the key (ID) of persistent cart to make it possible to restore the cart for an anonymous shopper.
form_keyA security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF).
storeTracks the specific store view / locale selected by the shopper.
login_redirectPreserves the destination page the customer was navigating to before being directed to log in.
mage-messagesTracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages, The message is deleted from the cookie after it is shown to the shopper.
mage-cache-storageLocal storage of visitor-specific content that enables e-commerce functions.
mage-cache-storage-section-invalidationForces local storage of specific content sections that should be invalidated.
mage-cache-sessidThe value of this cookie triggers the cleanup of local cache storage.
product_data_storageStores configuration for product data related to Recently Viewed / Compared Products.
user_allowed_save_cookieIndicates if the shopper allows cookies to be saved.
mage-translation-storageStores translated content when requested by the shopper.
mage-translation-file-versionStores the file version of translated content.
section_data_idsStores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
recently_viewed_productStores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previousStores product IDs of recently previously viewed products for easy navigation.
recently_compared_productStores product IDs of recently compared products.
recently_compared_product_previousStores product IDs of previously compared products for easy navigation.
mage-cache-timeoutThis cookie is necessary for the cache function. A cache is used by the website to optimize the response time between the visitor and the website. The cache is usually stored on the visitor’s browser.

Marketing Cookies

Marketing cookies are used to track and collect visitors actions on the website. Cookies store user data and behaviour information, which allows advertising services to target more audience groups. Also more customized user experience can be provided according to collected information.

List of cookies the Marketing group collects
Cookie NameCookie Description
_gidUsed to distinguish users.
_gatUsed to throttle request rate.
_gaUsed to distinguish users.
__cfduidUsed by the content network, Cloudflare, to identify trusted web traffic.
__utmaCollects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics.
__utmbRegisters a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit.
__utmcRegisters a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit.
__utmtUsed to throttle the speed of requests to the Google Analytics server.
__utmzCollects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics.
_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
ads/ga-audiencesUsed by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.
frUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
trUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
ps_analyticsUsed by Photoslurp to analyse usage.